Saturday, February 18, 2006

Logo Development Final Itineration

The papyrus font stands as the basis for the final itineration of the Louisiana Harvest Logo. I have listed two options for the logo layout. In developing a brand or logo it is important to consider the various configurations or mediums a brand may have to adapt to. As a result, two options have been presented to give a spatial flexibility to the logo while continuing to hold the same brand appearance.

Option # 1
  • Horizontal Orientation
  • Useful on the Building Facade
  • Use of Two Simple Font Colors
  • Addition of the sub-title "gourmet food & wine bar

Option # 2

  • Stacked or Vertical Orientation
  • Useful for Signage
  • Use of Two Simple Font Colors
  • Use of "gourmet food & wine bar" sub-title

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